Hi, I'm Jay. I help working women create an intentional online presence that showcases their expertise and attracts the opportunities they've earned.
Here you'll find insights on Branding, Work, Life, and behind-the-scenes Notes from building an intentional career.
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Branding
Resources to help you extend your personal brand online to showcase your expertise and attract more opportunities.
Latest from the Shop
— Freshly Pressed Articles —
5 Friendship Red Flags in Your Girl Squad (That You're Probably Overlooking)
Will your besties make the cut?
15 Ways Your Environment Is Controlling Your Mood (And You Don't Even Know It)
Ever notice how you feel instantly calm in that one coffee shop but anxious in your cluttered home office? There’s more at play than you realize.
7 Journal Prompts for Setting Boundaries
Your energy is precious—but somehow, it keeps getting scattered in directions that don't serve you. Sound familiar?
The Art of Saying No Without Feeling Guilty (Science-Backed Scripts Included)
Step one, rewire your brain.
50 Corporate Buzzwords Every High-Achieving Woman Should Know (and What They Really Mean)
Corporate language has a way of making simple things sound… complicated. No worries—here to help you decode it.
50 Things Every Woman Should Know About Herself (Beyond the Basics)
Knowing yourself deeply—from your favorite perfume to your biggest life goals—is one of the most powerful ways to live with clarity, confidence, and joy.
10 Ways Perimenopause Can Impact Your Work (and What to Do About It)
For many of us, the word perimenopause doesn’t enter our vocabulary until it shows up in our lives.
5 Quick Escapes Every NYC Woman Should Take to Rebalance Work and Life
Rebalance your life, recharge your energy, and remind yourself there’s more to you than your inbox.
Why Decision Fatigue Is Draining You More Than the Work Itself
And how to reclaim your energy without scaling back your ambition.
Scarcity vs. Abundance: The Mindset Shift Every Woman in Leadership Needs to Make
Why clinging to power holds you back—and how choosing abundance can transform your leadership.
30 Things Successful Women Do Differently
How many of these habits can you check off your list?
25 Positive Affirmations to Interrupt Overthinking in Its Tracks
If you’ve ever laid awake at 2 a.m. rethinking a conversation… welcome to the club.
7 Feel-Good Things to Do on Sunday That Set the Tone for Your Week
Think joy triggers, ambient routines, and light structure (without rigidity).
Weekend Things That Feel Luxurious (But Are Practically Free)
Because restoration shouldn’t come with a price tag—or a plane ticket.
You Don’t Need to Be More Disciplined—You Need Better Defaults
The real fix for burnout isn’t more hustle—it’s smarter habits that don’t drain you.
Rest Isn’t a Reward: Why You’re Tired All the Time (And What to Do About It)
You’re tired—but it’s not just about sleep.
Career Trends Women Should Watch in 2025
High-Pay Fields, What They Pay, and How to Break In
Work Isn’t Your Whole Life: 5 Ways to Decenter Your Job (and Why Your Career Will Thank You)
You’re the center of your life, wellness, loved ones and then work.